Pride In The Falls - Phase Two - Newschannel 6 Now | Wichita Falls, TX

Pride In The Falls - Phase Two

Members of Pride In the Falls has been working hard to expand and improve the City of Wichita Falls. The organization was developed in 2009 to bring together the City, Chamber of Commerce & Industry, Convention & visitors Bureau and Downtown Development.

They held a luncheon at the Wichita Falls museum of Art on Wednesday to thank supporters and to kick off phase two of the citywide marketing campaign.   

During phase one of the campaign, Pride In The Falls established a logo and brand for the city titled "Blue Skies. Golden Opportunities." They also made an effort to grow businesses and develop the Downtown Wichita Falls area. Those who took part in phase one feel that it was successful because the community was so supportive.

"We have people who wana be involved in not only their family's lives but the community's life to make life better" said Former Wichita Falls Mayor Lanham Lyne.

"It's an exciting time. We all have pride in the Falls, so this is truly a unique opportunity to really put our best foot forward and shine on," said Pride In The Falls President Jim Hieman.

Phase two will now focus on marketing the city regionally and globally.

"We're challenging people to come and live an extreme life in Wichita Falls. We're doing an extreme campaign about the extreme events we offer such as Hotter ‘N Hell, Triple Threat, Zombie Crawl and the list goes on. That's the really unique thing about Wichita Falls," said Hieman.

The organization hopes to bring in more businesses and people into the Falls. Some selling points also include the quality of life, business expansion opportunities and low cost of living.

Pride In The Falls is looking to raise $200,000 every year for the next three years.

Donations can be made to Pride In The Falls through their website at http://www.prideinthefalls.com/ .

Any updates to the Pride In The Falls initiative and to see a Wichita Falls community calendar, visit http://choosewichitafalls.com/ .

Cynthia Kobayashi, Newschannel Six.

  • News HeadlinesNewsMore>>

  • The Latest: Bush was 'first lady of the greatest generation'

    The Latest: Bush was 'first lady of the greatest generation'

    Saturday, April 21 2018 10:44 AM EDT2018-04-21 14:44:47 GMT
    Saturday, April 21 2018 1:18 PM EDT2018-04-21 17:18:33 GMT
    (AP Photo/Evan Vucci). Attendees arrive at St. Martin's Episcopal Church for a funeral service for former first lady Barbara Bush, Saturday, April 21, 2018, in Houston.(AP Photo/Evan Vucci). Attendees arrive at St. Martin's Episcopal Church for a funeral service for former first lady Barbara Bush, Saturday, April 21, 2018, in Houston.

    Guests have begun to arrive at St. Martin's Church in Houston for the funeral of former first lady Barbara Bush.

    Guests have begun to arrive at St. Martin's Church in Houston for the funeral of former first lady Barbara Bush.

  • 4 former presidents among hundreds at Barbara Bush's funeral

    4 former presidents among hundreds at Barbara Bush's funeral

    Saturday, April 21 2018 12:04 AM EDT2018-04-21 04:04:04 GMT
    Saturday, April 21 2018 1:26 PM EDT2018-04-21 17:26:20 GMT
    (AP Photo/Evan Vucci). Mourners pause as former U.S. first lady Barbara Bush lies in repose during the visitation of former first lady Barbara Bush at St. Martin's Episcopal Church, Friday, April 20, 2018, in Houston.(AP Photo/Evan Vucci). Mourners pause as former U.S. first lady Barbara Bush lies in repose during the visitation of former first lady Barbara Bush at St. Martin's Episcopal Church, Friday, April 20, 2018, in Houston.

    As the outpouring of tributes continues for Barbara Bush, the general public can pay its respects to the former first lady.

    As the outpouring of tributes continues for Barbara Bush, the general public can pay its respects to the former first lady.

  • Trump says he doesn't think personal lawyer will 'flip'

    Trump says he doesn't think personal lawyer will 'flip'

    Saturday, April 21 2018 9:14 AM EDT2018-04-21 13:14:09 GMT
    Saturday, April 21 2018 1:25 PM EDT2018-04-21 17:25:53 GMT
    (AP Photo/Mary Altaffer, File). FILE - In a Monday, April 16, 2018, file photo, Michael Cohen, President Donald Trump's personal attorney, center, leaves federal court, in New York. Federal prosecutors said they can give President Donald Trump's person...(AP Photo/Mary Altaffer, File). FILE - In a Monday, April 16, 2018, file photo, Michael Cohen, President Donald Trump's personal attorney, center, leaves federal court, in New York. Federal prosecutors said they can give President Donald Trump's person...

    President Donald Trump says he doesn't expect personal lawyer Michael Cohen to "flip" as the government investigates Cohen's business dealings.

    President Donald Trump says he doesn't expect personal lawyer Michael Cohen to "flip" as the government investigates Cohen's business dealings.

Powered by Frankly