Hotter'N Hell impacting Texoma towns - Newschannel 6 Now | Wichita Falls, TX

Hotter'N Hell impacting Texoma towns

The impact of 13,000 tourists is felt across Texoma, including the town of Henrietta The impact of 13,000 tourists is felt across Texoma, including the town of Henrietta
HENRIETTA, TX (KAUZ) -

We are less than 48 hours away from the start of the 36th Annual Hotter'N Hell Hundred.

Thousands of riders from across the country are already making their way into town, but Wichita Falls is not the only Texoma town seeing a boom in business this weekend.

The impact of 13,000 tourists is felt across Texoma, including the town of Henrietta.

In 2007, Henrietta welcomed a Best Western Inn, located just off Highway 287 and has been a resting place for riders the past ten years.

“They historically sell out every Hotter'n Hell Hundred,” said Rick Langford.

Best Western said, reservations for the Hotter’N Hell start back in January and they have been booked for nearly 3 months.

The big race also bringing a huge boost to local businesses.

Jill Montz, owner of Pecan Shed in Wichita Falls has been welcomed riders for over 30 years, but was surprised to see it was her newer Henrietta location drawing in more visitors of the highway.

“We saw a huge influx, a lot of our candy pecans and fudge were huge sellers,” said Montz.

As summer comes to an end and kids head back to school, she said business usually starts to slow down. The Hotter'N Hell is the perfect boost business owners, even outside of Wichita Falls, can take advantage of.

With many riders returning each yea it is important for these small towns to leave a welcoming impression first visitors and returning riders throughout the weekend.

“We depend a lot on repeat business, we don't have a lot of big attractions in Henrietta, so our hospitality and good customer service is something we have to depend on,” said Langford.

We will have live coverage from the Hotter’N Hell beginning at 6:30 a.m. Saturday morning.

Our hour long coverage of Triple H wraps at 7:30 a.m. but picks back up from at 8 a.m. to 8:30 a.m.

If you can't watch us on television, we will be streaming everything live on our Newschannel6 app and our Facebook page giving you a live, local look at the Hotter’N Hell Hundred.

Copyright 2017 KAUZ All Rights Reserved

  • News HeadlinesNewsMore>>

  • 1 student injured in Florida school shooting; suspect in custody

    1 student injured in Florida school shooting; suspect in custody

    Friday, April 20 2018 9:27 AM EDT2018-04-20 13:27:44 GMT
    Friday, April 20 2018 9:53 PM EDT2018-04-21 01:53:21 GMT

    One student was injured in a school shooting at Forest High School in Ocala, FL. Police say the shooter is another student.

    One student was injured in a school shooting at Forest High School in Ocala, FL. Police say the shooter is another student.

  • FAA orders more engine inspections after Southwest accident

    FAA orders more engine inspections after Southwest accident

    Friday, April 20 2018 4:53 PM EDT2018-04-20 20:53:41 GMT
    Friday, April 20 2018 9:45 PM EDT2018-04-21 01:45:37 GMT
    (NTSB via AP). National Transportation Safety Board investigators examine damage to the engine of the Southwest Airlines plane that made an emergency landing at Philadelphia International Airport in Philadelphia on Tuesday, April 17, 2018. The Southwes...(NTSB via AP). National Transportation Safety Board investigators examine damage to the engine of the Southwest Airlines plane that made an emergency landing at Philadelphia International Airport in Philadelphia on Tuesday, April 17, 2018. The Southwes...
    The manufacturer of the jet engine involved in a fatal Southwest Airlines accident Tuesday wants more jets to be inspected for potential problems.
    The manufacturer of the jet engine involved in a fatal Southwest Airlines accident Tuesday wants more jets to be inspected for potential problems.
  • Wells Fargo fined $1B for mortgage, auto lending abuses

    Wells Fargo fined $1B for mortgage, auto lending abuses

    Friday, April 20 2018 9:33 AM EDT2018-04-20 13:33:09 GMT
    Friday, April 20 2018 9:14 PM EDT2018-04-21 01:14:16 GMT
    (AP Photo/Matt Rourke, File). FILE - This Aug. 11, 2017, file photo shows a sign at a Wells Fargo bank location in Philadelphia. The New York Times and other news outlets are reporting Thursday, April 19, 2018, that federal regulators plan to fine Well...(AP Photo/Matt Rourke, File). FILE - This Aug. 11, 2017, file photo shows a sign at a Wells Fargo bank location in Philadelphia. The New York Times and other news outlets are reporting Thursday, April 19, 2018, that federal regulators plan to fine Well...

    Wells Fargo fined a combined $1 billion by federal regulators for abuses tied to its mortgage and auto lending businesses.

    Wells Fargo fined a combined $1 billion by federal regulators for abuses tied to its mortgage and auto lending businesses.

Powered by Frankly