WICHITA FALLS, TX (KAUZ) - The tragic death of Midwestern State football player, Robert Grays has impacted many in the Wichita Falls community.
Three area businesses are showing their support by donating money to help Grays family with expenses.
Several businesses are showing they are #24strong. That is the hashtag on social media to show support for Grays' family.
Over the next few days, some Wichita Falls businesses are raising money.
We spoke to three on Wednesday and one thing they all said is, as a community we need to come together and help.
Starting Wednesday Odd Duck Coffee in downtown Wichita Falls decided to help out and donate money to Grays family.
Through Sunday all round-up contributions will be going to the family.
Ted Klopf, co-owner of Odd Duck Coffee, said they immediately wanted to help when they heard the news.
"We heard about Robert Grays and what happened to him and we just wanted to reach out and support his family with what they are going through," Klopf said.
Another business that is helping out is Frank & Joes Coffee House. Co-founder, Jessica Edwards said MSU is really close to Frank & Joe's family.
"We had two football players working here before football season started and we really bonded with them so we just knew whenever that happen that we wanted to do something to be able to help his family," Edwards said.
All day Friday they will donate one dollar from each large fall drink sold. They will also have a table set up for anyone to make additional cash or check donations.
The Summit Cryocare in Wichita Falls helped out all day Wednesday. Customers were able to get any treatment at a discount and all of that money will be sent to the grays family.
The Summit Cryocare general manager, Lillian Cadotte, said when they heard the news they were devastated and wanted to help out.
"We want to encourage everyone to give a helping hand in any way they can. If it's coming here purchasing a treatment or reaching out to the family personally," Cadotte said.
In honor of Grays, Frank & Joe's encourage everyone to wear maroon on Friday to show support.
On Saturday the entire MSU football team will be at Grays funeral in Rosharon, TX, just south of Houston.
A vigil is set for Thursday night at 9:30 p.m. to remember the life of Robert Grays.